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Showing posts from September, 2024

Preliminary exercise task

  Preliminary exercise tasks:  Health drink advert 1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise.(102 words) in my 40-50 second advert will be a boy who is struggling and can't do the workout due to tiredness from school who is helped by a protein milkshake. At the start of the advert i will show how the boy struggles in gym and can't be asked to do the workout.my character will be in normal gym clothes.in the middle of the advert the character will discover the product with the over the shoulder shot. The character will be drinking it with a close up to the face. The advert will end with the character enjoying the workout and not struggling.   2) Write a  script  for your preliminary exercise on your blog. This needs to include stage directions AND dialogue. To see how a TV drama script is presented, and to look at professional examples, check out the  BBC Writers' Room  and click on Script Library. These will n

Summer Project 2024

  Summer project tasks: 1) Research: health drink TV adverts:  Innocent Drinks 1) What is the  unique selling point  of the product ?  Utilising natural, wholesome ingredients is Innocent Drinks' unique selling proposition (USP). The company emphasises that all of the ingredients in their products are fresh, pure fruits; they don't contain any artificial additives, preservatives, or extra sugars. With its focus on health, simplicity, and natural ingredients, Innocent Drinks distinguishes apart in a crowded industry of beverages that often contain artificial additives. 2) What  audience  do you think this is aimed at? Add as much detail as possible (e.g. demographics, psychographics) and explain  why . Age: The target market consists of young adults and middle-aged consumers (18–45 years old). Gender: Gender-neutral, appealing to both men and women equally.  High-end, health-conscious products are more likely to be affordable for middle-class to upper-class consumers. Higher edu