Jasprit GCSE media blog

  Galaxy 'Chauffeur'  advert 1) What  key conventions  of TV advertising can you find in the Galaxy advert? The Galaxy advert effectively incorporates several key conventions of TV advertising. Firstly, it employs a visually appealing and aesthetically pleasing setting, showcasing luxurious surroundings and elegant individuals, which is a common convention used to create desire and aspiration among viewers. Additionally, the advert utilises  emotional appeal by portraying the consumption of Galaxy chocolate as a pleasurable and indulgent experience, tapping into the desires and cravings of the target audience. Furthermore, the use of a catchy jingle and memorable tagline, "Why have cotton when you can have silk?", follows the convention of creating a memorable and persuasive message that resonates with viewers. Overall, the Galaxy advert successfully incorporates these key conventions to engage and persuade its audience. 2) What is the  key message  th...

  OMO advert 1) What year was the advert produced? 1955 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. In ads from the 1950s, women were primarily portrayed as consumers and homemakers, which reflected the social, cultural, and historical contexts that were prevalent at the time. As men returned from the war and the emphasis on traditional family values increased, the post-World War II era saw a shift in gender roles. The idealized portrayal of women as the ideal housewife in advertisements was a major factor in the perpetuation of these societal expectations. These commercials frequently featured women in domestic environments, like the kitchen or living room, performing tasks like cleaning, cooking, or child care. They were depicted as being upbeat, lovely, and always immaculately attired, highlighting their function as the m...

January assessment: learner response Total:11                    Grade:3 1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). WWW - This is more evidence we need to push your targrade higher. This is shows knowledge of terminology (Q1+Q@) and a clear opinion on Q6 EBI - To reach the top levels for the 20 marker essay you need to learn the CSPs in detail and make lots of responses to them in your answer - revise vertical integration and industry terminology  2) Read  the mark scheme for this assessment  carefully (you'll need your Greenford Google login to access this). Write down the mark you achieved for each question: Q1:1 Q2:1 Q3:2 Q4:0 Q5:1 Q6:6 I got the highest mark in the last (Q6) because i had understanding of both the theoretical framework and the influence of contexts, demonstrated by some effective discussion of the extent to which low ...

  Gender representation in advertising 1) Find three adverts featuring women that are from the 1950s or 1960s.  Save the images to your Media folder as jpegs and then import them into your blog post. Hint: You may wish to look at car, perfume or cleaning products but can use any product you wish. 2) Find three adverts featuring women that are from post-2000.  Save the images to your Media folder as jpegs and then import them into your blog post. 3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples.  During the 1950s and 1960s, advertisements often depicted women as homemakers and caretakers, reinforcing traditional gender roles. They were frequently shown as being solely responsible for household chores, cooking, and taking care of children. These ads emphasized women's beauty, femininity, and their role in maintaining a happy family life. 4) What stereotypes of women can you find in the post-2...

  Skittles advert analysis 1) What key conventions of print adverts can you find and what are the connotations or deeper meanings of each convention?  For each convention, write about how it communicates meaning to the audience. See the Maltese's advert above for an example of how to do this. Convention: Use of bold and vibrant  colours Connotation: Bold and vibrant colours in print adverts often convey energy, excitement, and attention-grabbing qualities. They can evoke positive emotions and create a sense of urgency or desire within the audience. Meaning to the audience: By using bold and vibrant colours, print adverts communicate a message of vitality and dynamism. This convention aims to capture the audience's attention, stand out from other advertisements, and create a memorable impression. It suggests that the product or service being advertised is lively, engaging, and worth noticing. 2) What is the USP (unique selling point) for Skitt...